Legal

Privacy Policy

Last updated: June 28, 2026

1. Introduction

PriceBoostAi ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services, including the PriceBoostAi dashboard, WooCommerce plugin, and Shopify app integration.

2. Information We Collect

We may collect the following categories of personal and business-related information:

(a) Account Information
When you register or sign in, we collect information such as your name, email address, authentication credentials, and profile image (including when you use third-party authentication providers).

(b) Store and Product Data
When you connect your WooCommerce or Shopify store, we collect store-related data including your store URL or domain and product information such as product identifiers, names, descriptions, pricing, categories, and inventory levels.

(c) Competitor Tracking Data
We collect URLs and pricing information for competitor products that you voluntarily provide for tracking and analysis purposes.

(d) Order and Transaction Data
We collect order-related data from your connected store (WooCommerce or Shopify where enabled), including order dates, product details, quantities, and line items. This information is used to provide pricing recommendations, analytics, and performance insights.

(e) Usage and Analytics Data
We collect information about how you interact with our website and platform, such as pages visited and features used. Where required by applicable law, this data is collected only with your consent (e.g., via analytics tools such as Google Analytics).

(f) Payment and Billing Information
Payment processing is handled by third-party providers such as PayPal. We do not store or process your full payment card details; such information is handled securely by the payment provider.

(g) Communications and Contact Data
When you contact us through forms or other channels, we collect your name, email address, subject, and message content.

(h) Abuse Prevention and Security Data
To protect our services from spam and abuse, our website may use tools such as Cloudflare Turnstile. The use of such tools is subject to the provider's own privacy policies.

3. How We Use Your Information

We use the information to provide, maintain, and improve the Service; to sync and optimize prices with your WooCommerce or Shopify store; to send transactional and product-related communications; to detect and prevent fraud or abuse; to comply with legal obligations; and, with your consent where required, for marketing. We do not sell your personal information.

4. Data Sharing and Disclosure

We may share data with: service providers (hosting, analytics, payment processors) who act on our instructions; your connected store when applying optimized prices (WooCommerce via the plugin, Shopify via the app and APIs); and authorities when required by law. We may share aggregated or de-identified data that cannot reasonably identify you.

5. Data Retention

We retain account and store data for as long as your account is active. Product and competitor data is retained to provide the Service and may be deleted when you remove a store or product. We may retain certain data for legal, security, or backup purposes for a limited period after account closure.

6. Security

We use industry-standard measures to protect your data, including encryption in transit and at rest, access controls, and secure APIs. You are responsible for keeping your account credentials and store credentials (including API keys or OAuth tokens) confidential.

7. Your Rights

Depending on your location, you may have the right to access, correct, delete, or port your personal data, or to object to or restrict certain processing. You can download your data and delete your account from Account & Privacy in the dashboard. You may also contact us at support@priceboostai.com. You have the right to lodge a complaint with a supervisory authority.

8. Cookies and Similar Technologies

We use essential cookies for authentication and session management. With your consent, we use optional analytics cookies (e.g. Google Analytics) to improve our service. You can control cookies through our cookie banner or your browser settings. For details, see our Cookie Policy.

9. International Transfers

Your data may be processed in countries other than your own. We ensure appropriate safeguards (e.g. standard contractual clauses or adequacy decisions) where required by applicable law.

10. Children

The Service is not intended for users under 18. We do not knowingly collect personal information from children. If you believe we have collected such data, please contact us so we can delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page and update the "Last updated" date. Continued use of the Service after changes constitutes acceptance of the updated policy.

12. Contact Us

For privacy-related questions or requests, contact us at support@priceboostai.com or at the address provided on our website.